Football for good:

Anti-gamblification of football campaign

Let’s kick gambling advertising out of football

When the fun stops… ask yourself, was the damage worth it?

In the UK, 450,000 11-16 yr olds gamble. At least 55,000 are already addicted. Half of the Premier League clubs have gambling sponsors on their shirts. It’s been announced, finally, that front of shirt sponsorship will be phased out, but what about the rest of the shirt and all the in-ground gambling advertising too? There’s still so much more to do.

Do we really want children and vulnerable adults to constantly be exposed to messages that normalise betting? We’re not against gambling per se, but we are very much against pushing it at kids. Join the campaign at